| The main types of people are: |
| 1. | Rat Racers - Dual-income suburban families.
These married couples with children lead very busy lives, with most bringing in two paychecks per household. Education level varies from high school to college. |
| 2. | Affluent DINKs - High-income, kid-free couples living in the suburbs.
Middle-age Dual Income No Kids couple bringing in two attractive incomes. Most are highly educated and are employed in management professions. A high proportion are homeowners. |
| 3. | Leave It to Beaver - Middle- to upper-income suburban families.
Ranging in age from 30s to 50s, these married couples with children are likely to own their home and work in management, professional, or skill-based occupations. Education level varies from high school to college. |
| 4. | Movers and Shakers - Mobile suburban couples without kids.
More than 50% of these younger married couples have moved in the past five years. They earn comfortable incomes and work in management or professional careers. Some have completed college. |
| 5. | Suburban Trailblazers - Younger suburban immigrants.
Foreign-language-speaking individuals earning lower to middle incomes. Education level varies from high school to college. Some own their homes, while others rent. |
